Grimsby, also known as The Brothers Grimsby in some countries, follows the story of Nobby (Sacha Baron Cohen), who lives in his childhood town of Grimsby with his wife (Rebel Wilson) and 11 children. In the last 20-something years, he's been in search of his long lost brother, Sebastian (Mark Strong). The two were close as children and Nobby has been looking for him ever since, but as it turns out, however, Sebastian is a spy, and after Nobby interrupts one of his missions, he's a spy on the run. Nobby must help him hide, but when a new mission calls, Sebastian's only hope is his idiotic brother.
Sacha Baron Cohen has always been one to go beyond the boundries, doing things most people would consider to be 'wrong' or 'inappropriate.' In fact, just recently he snuck his Ali-G costume into the Oscars and performed in character, despite the Academy telling him to specifically not do such a thing. With Grimsby, the only part of the promotional material that seemed to work was the promise of one of the most controversial and hilarious scenes ever. Cohen went around to different celebrities and talk shows and showed the scene, but hasn't released it publicly. I was holding out hope that it could be a stand out for the film, and while it's definitely not going to be something I forget, that's not for good reasons.
To sum up, when Grimsby works, it got some good chuckles out of me, and when it doesn't work, it got a lot of groans and sighs. There's good comedic chemistry and it takes a lot of risks, but it ultimately turns into another Sasha Baron Cohen dud.